Earth Hour 2009

This year, Earth Hour has been transformed into the world’s first global election, between Earth and global warming.
Vote Earth

For the first time in history, people of all ages, nationalities, race and background have the opportunity to use their light switch as their vote – Switching off your lights is a vote for Earth, or leaving them on is a vote for global warming. WWF is urging the world to VOTE EARTH and reach the target of 1 billion votes, which will be presented to world leaders at the Global Climate Change Conference in Copenhagen 2009.

This meeting will determine official government policies to take action against global warming, which will replace the Kyoto Protocol. It is the chance for the people of the world to make their voice heard.

Earth Hour began in Sydney in 2007, when 2.2 million homes and businesses switched off their lights for one hour. In 2008 the message had grown into a global sustainability movement, with 50 million people switching off their lights.

In 2009, India joins Earth Hour for the first time. New Delhi and Mumbai are among 825 cities across 80 countries and territories that have pledged their support to VOTE EARTH during Earth Hour 2009. This number is growing everyday.

Noted film actor and icon Mr Aamir Khan will be leading the campaign in India. Many companies such as HP, HSBC and Wipro are also supporting the campaign. WWF-India Secretary General and CEO Ravi Singh says: “Earth Hour is a step in the world’s efforts to combat the threat of Climate Change and it holds tremendous potential to influence sound policy and people’s participation on the issue. Earth Hour is an unprecedented communication initiative to make people understand what they must”.

In 2009, Earth Hour is being taken to the next level, with the goal of 1 billion people switching off their lights as part of a global vote. Unlike any election in history, it is not about what country you’re from, but instead, what planet you’re from. VOTE EARTH is a global call to action for every individual, every business, and every community. A call to stand up and take control over the future of our planet.

People from 825 cities across 80 countries and territories have pledged their support to VOTE EARTH during Earth Hour 2009, and this number is growing everyday.

We all have a vote, and every single vote counts. Together we can take control of the future of our planet, for future generations.

VOTE EARTH by simply switching off your lights for one hour on Saturday, March 28, 8:30 pm to 9:30 pm local time.

Join the movement now!

About WWF-India

WWF-India is one of country’s largest non-governmental organization working towards the conservation of biodiversity and natural habitats. It engages with multiple stakeholders including local communities, teachers, students, state and central governments, industry and civil society organizations, so as to ensure a living planet for future generations. The mission of WWF-India is “The promotion of nature conservation and environmental protection as the foundation for sustainable and equitable development”. The organisation works through a network of 60 state, field and divisional offices with approximately 300 staff working across the country to implement its mission and work. The secretariat is based in New Delhi and the organization is a part of the WWF International network, with its headquarters located in Gland, Switzerland.

For more information about WWF-India and its programmes, please visit www.wwfindia.org

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